"To create for URWERK I am naturally focusing on machines, tools and vehicles (or moving machines). The watch is the machine per se; it is a little idealistic model of the cosmos, a miniature world we can carry and a tool that helps us to navigate in time. We create machines for every possible use. I look at and study other types of machines to draw inspiration for the design of a watch." - Martin Frei

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Nasa Spaceship
Metropolis by Fritz Lang (1927)
Sculpture by Joseph Beuys
Tatlin Tower